The objective was to take the concept of beauty & happiness to a new digital level, an on ground digital activation that engages the audience while creating a sense of happiness around them when they try the product.
The audience were able to see themselves on a large screen, walking in a digital garden with flowers & butterflies around, they were also able to share the experience with friends on social media.
The activation took place in Dubai Mall – UAE.
Services:
- 3D Animation
- Content Creation
- Digital innovation
Media Agency: UM MENA
In collaboration with: Hive
